6 Fatal Mistakes To Avoid When Selling – #1
Mistake #1 – Believing that prospects will always buy on price. After more than 40 years as a Sales Professional and Sales Trainer and Coach Wayne Berry has identified what he called the 6 Fatal Mistakes to avoid when selling. Make these mistakes often enough and you’ll be out of business. Not necessary when they […]
How to get prospects to see you as trustworthy
The ability to build TRUST and RAPPORT is one of most important skills that every sales professional, leader and business person needs to have fully developed. In this video Wayne Berry explains why this is true, and more importantly exactly what you can say and do so people do see you as trustworthy, not just […]
Why Consultative Selling Works
In this video Wayne Berry talks about the 5 Generations of Sales Professionals that operate in the market place. He explains why Generations 4 and 5 Sales Professionals get far superior results to Generations 1 to 3. Generations 4 and 5 are of course true Consultative Sales Professionals and Wayne explains how to become one […]
Using logic to justify emotional decisions
Wayne Berry says that all buying decisions are made emotionally but justified logically. So when structuring a sales presentation it is important to provide a good balance of both logical and emotional reasons to buy. One without the other and the sale is likely to stall.
DBM – The Secret of My Early Sales Success
In this video Wayne Berry explains how he came to understand what “DBM” is and how this was one of the major reasons for his early sales success. Get your head around this and watch your sales soar.
How to become a Doctor of Sales
In this video Wayne Berry explains how to become a Generation 4 or Generation 5 Sales Professional. What he calls a “Doctor of Sales”. Do this and you will standout head and shoulders above any competitors.