Dealing with the objection, “It costs too much”

In this video Wayne deals with what to do and say a prospect says “It costs too much!”.  He outlines exactly what to say when we get this objection.  A great strategy which show our prospects that cost and price are two entirely different things.  A price (investment) might be higher than what they expected […]

Could you master anything in just 20 hours?

Could you really master anything is 20 hours?  In this video Wayne Berry introduces Josh Kaufman recorded during a TED Talk as he explains the 10,000 hour rule and shows that we can accomplish mastery in as little as 20 hours of focus and practice.

Start With Why. Wayne shares Simon Sinek’s best selling book.

If you have not yet read Simon Sinek’s book “START WITH WHY”, Wayne Berry suggests you do and explains why.  It’s also available as an audio recording and well worth getting.  He also takes you to a live presentation where Simon Sinek explains this concept and why it’s so important.

How To Use Email Newsletters

Wayne Berry was a pioneer using email newsletters way before most people and companies did.  They actually replaced Wayne’s paper new letters (Top Gun Sales and Sales Management Tips) that he had mailed for years before emails were invented.  He explains how they should SELL NOTHING but simply EDUCATE and HELP clients by providing great […]

How To Use Testimonials

Wayne Berry explains that if you are not using written or video testimonials to add credibility then you are likely missing out on sales that could be yours.  You can use them before your sales presentations, during your presentations, when closing and when handling and answering objections.  So how do you get them?  One is […]

How Can I Use Video Reports?

This video was recorded some time ago when Wayne Berry was visiting China.  At this time Wayne was way ahead of his time reaching a huge international audience through his weekly video reports to his client data base and out through social media.  He explains it was one of the most important ways that he […]